---
product_id: 105141552
title: "Lasting Radiance Medium Coverage Anti Pollution Foundation, SPF 25, 103 True Ivory (Rimmel Wake Me Up Foundation Upgrade)"
brand: "rimmel"
price: "€ 20.91"
currency: EUR
in_stock: true
reviews_count: 13
category: "Rimmel"
url: https://www.desertcart.pt/products/105141552-lasting-radiance-medium-coverage-anti-pollution-foundation-spf-25-103
store_origin: PT
region: Portugal
---

# Instant hydration boost SPF 25 sun defense Anti-pollution urban shield Lasting Radiance Medium Coverage Anti Pollution Foundation, SPF 25, 103 True Ivory (Rimmel Wake Me Up Foundation Upgrade)

**Brand:** rimmel
**Price:** € 20.91
**Availability:** ✅ In Stock

## Summary

> ✨ Radiate confidence, shield your skin, own the city vibe! 🏙️

## Quick Answers

- **What is this?** Lasting Radiance Medium Coverage Anti Pollution Foundation, SPF 25, 103 True Ivory (Rimmel Wake Me Up Foundation Upgrade) by rimmel
- **How much does it cost?** € 20.91 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/105141552-lasting-radiance-medium-coverage-anti-pollution-foundation-spf-25-103)

## Best For

- rimmel enthusiasts

## Why This Product

- Trusted rimmel brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Pump Up Your Routine:** Easy-to-use plastic pump dispenser ensures precise, mess-free application every time.
- • **Pollution-Proof Your Look:** Urban shield technology actively defends against environmental stressors for a fresh, flawless face.
- • **Effortless Medium Coverage:** Buildable, poreless coverage that blends seamlessly for a natural, no-makeup look with lasting wear.
- • **Glow All Day, Work or Play:** Radiant finish with SPF 25 protects and illuminates your skin from morning meetings to after-hours.
- • **Hydrate & Blur Imperfections:** Infused with peptides and moisturizers to smooth fine lines and keep skin plump and youthful.

## Overview

Rimmel's Lasting Radiance Foundation in True Ivory offers medium, buildable coverage with a radiant finish and SPF 25 protection. Featuring anti-pollution urban shield technology and hydrating peptides, it blurs fine lines while defending skin from environmental damage. The lightweight liquid formula comes in a convenient pump bottle, delivering a natural, luminous glow that lasts all day—perfect for the dynamic, style-conscious professional.

## Description

Product Description Live the London look with new lasting radiance foundation. This foundation instantly illuminates the skin with a healthy radiant glow, and minimises the effects of pollution. The inclusion of peptides increases elasticity so skin recovers and bounces back more quickly. Contains the added benefits of SPF 25 creating a dewy glow on the skin that lasts all day long so whether you're working, shopping, on a special occasion, or out with the girls you will be ready for everything. Gently apply to skin for a light, smooth, natural texture that offers 100% poreless coverage. Lasting radiance foundation is the perfect staple for your make up collection or would be warmly received as a gift if you were looking to share your make up secrets with others. Rimmel is the UK's number 1 make-up brand and the face of London style. We live for the riot of colour on the streets, for the vibrant clubs and the hidden bars. We devour the music and the energy and come back for more. Rimmel believes in fashion without rules and values every individual interpretation of beauty. Rimmel extensive hot looks, cool prices range is kept bang up-to-the-minute as it translates the look of London into new shades, products, packaging and advertising. But however creative and fashion-forward, Rimmel products are always easy to use, versatile and accessible, designed to encourage experimentation and self-expression. Live the London look! Ingredients Aqua/water/eau, Cyclopentasiloxane, Glycerin, Ethylhexyl Methoxycinnamate, Dimethicone, Talc, Mica, Crambe Abyssinica Seed Oil, Dimethicone/peg-10/15 Crosspolymer, Vinyl Dimethicone/methicone Silsesquioxane Crosspolymer, Lauryl Peg-9 Polydimethylsiloxyethyl Dimethicone, Dimethicone Crosspolymer, Lecithin, Phenoxyethanol, Dimethiconol, Sodium Pca, Magnesium Sulfate, Sodium Chloride, Parfum/fragrance, Caprylyl Glycol, Disodium Stearoyl Glutamate, Retinyl Palmitate, Tocopheryl Acetate, Urea, Ascorbyl Glucoside, Disodium Edta, Potassium Sorbate, Glyceryl Polymethacrylate, Hexylene Glycol, Peg-8, Butylene Glycol, Ectoin, Aluminum Hydroxide, Trehalose, Tocopherol, Biosaccharide Gum-1, Propylene Glycol, Hexyl Cinnamal, Dipropylene Glycol, Polyquaternium-51, Limonene, Dimethylmethoxy Chromanol, Benzyl Salicylate, Linalool, Bht, Triacetin , Geraniol, Ascorbyl Palmitate, Citronellol, Alpha-isomethyl Ionone, Alteromonas Ferment Extract, Sodium Hyaluronate, Ascorbic Acid, Citric Acid, Palmitoyl Tripeptide-1, [May Contain +/-: Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499)] Directions Gently apply the foundation to the skin using the plastic pump dispenser for a light, smooth, and natural texture. Blend well for even coverage. Manufacturer Contact Information Coty UK & I LTD, Rimmel London, SW19 4DR.

Review: My ultimate best buy - My go to foundation , best ever . Great coverage , glides on evenly, blends so well with natural skin tones. Has a lumenious quality thats reflective and makes skin look younger which is exactly what I need to achieve . Moisturises and protects my skin from the sun and stays put on my face on sweaty days at work .The best of all is the price !! Can't understand why everyone pays major bucks for fancy brands that frankly fall short of all the above . I've found a product that works so sticking to it , been a few years now in fact .
Review: Nice foundation that leaves a glow on the skin - I have used this product for years but Rimmel discontinued it. So I was happy to see it advertised for sale on desertcart. I ordered 2 bottles and both arrived in a secure and strong package so as to protect the contents. It leaves a lovely glow when applied. Is a nice shade. Coverage medium. I have rosacia so apply a second coat in some areas. Lasts all day.

## Features

- Anti-fatigue liquid foundation medium coverage
- Anti-pollution formula with SPF 20 protection
- Instant skin moisture and radiance
- Urban shield technology
- Blurs fine lines and wrinkles
- Easy-to-use plastic pump dispenser

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07NQ393G2 |
| Age Range Description | Adult |
| Benefits | Long-lasting, flawless finish |
| Best Sellers Rank | 2,229 in Beauty ( See Top 100 in Beauty ) 30 in Face Foundations |
| Brand Name | Rimmel |
| Colour | True Ivory |
| Container Type | Bottle |
| Country Of Origin | United Kingdom |
| Coverage | Light |
| Customer Reviews | 4.6 out of 5 stars 3,015 Reviews |
| Finish Type | Radiant |
| Global Trade Identification Number | 03614226493668 |
| Item Dimensions | 29 x 29 x 120 millimetres |
| Item Form | Liquid |
| Item Type Name | RIMMEL WAKE ME UP FDT N.103 TRUE IVORYSi asciuga in fretta e si può riapplicare per ottenere un effetto ancora coprente. |
| Item Weight | 30 Grams |
| Item form | Liquid |
| Manufacturer | Coty |
| Manufacturer Contact Information | Coty UK & I LTD, Rimmel London, SW19 4DR. |
| Manufacturer Part Number | 34502323103 |
| Material Type Free | Aluminium-frei |
| Model Number | 34502323103 |
| Number of Items | 1 |
| Package Type Name | Bottle |
| Package information | Bottle |
| Recommended Uses For Product | Sun Protection |
| Recommended uses for product | Sun Protection |
| Skin Tone | Light |
| Skin Type | All |
| Skin type | All |
| Special Features | Long-lasting coverage, suitable for no make-up look |
| Specialty | natural |
| Sun Protection | 25 Sun Protection Factor (SPF) |
| Unit Count | 30.0 millilitre |

## Product Details

- **Brand:** Rimmel
- **Colour:** True Ivory
- **Item form:** Liquid
- **Material Type Free:** Aluminium-frei
- **Package information:** Bottle
- **Product benefits:** Long-lasting, flawless finish
- **Recommended uses for product:** Sun Protection
- **Skin tone:** Light
- **Skin type:** All
- **Sun protection:** 25 Sun Protection Factor (SPF)

## Images

![Lasting Radiance Medium Coverage Anti Pollution Foundation, SPF 25, 103 True Ivory (Rimmel Wake Me Up Foundation Upgrade) - Image 1](https://m.media-amazon.com/images/I/51c1p6HQxlL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: Hello. what shades in this foundation range replicate the older wake me up 303 nude (this shade is now apparently darker) & 400 natural beige? thanks!**
A: I found the constituence a good coverage but colours are really dark I bought 2 different shades but still not achieved the correct colour for my fair skin

**Q: Is ivory (100)lighter than true ivory(103)?I found this bit orange need slightly lighter) or do a mix a v light shade with the true ivory still have?!**
A: Yes the number relates to the dark so lower the number the lighter it is (also takes in cool/warm/neutral tones but generally shade)

## Customer Reviews

### ⭐⭐⭐⭐⭐ My ultimate best buy
*by D***Y on 7 June 2026*

My go to foundation , best ever . Great coverage , glides on evenly, blends so well with natural skin tones. Has a lumenious quality thats reflective and makes skin look younger which is exactly what I need to achieve . Moisturises and protects my skin from the sun and stays put on my face on sweaty days at work .The best of all is the price !! Can't understand why everyone pays major bucks for fancy brands that frankly fall short of all the above . I've found a product that works so sticking to it , been a few years now in fact .

### ⭐⭐⭐⭐⭐ Nice foundation that leaves a glow on the skin
*by L***U on 14 January 2026*

I have used this product for years but Rimmel discontinued it. So I was happy to see it advertised for sale on Amazon. I ordered 2 bottles and both arrived in a secure and strong package so as to protect the contents. It leaves a lovely glow when applied. Is a nice shade. Coverage medium. I have rosacia so apply a second coat in some areas. Lasts all day.

### ⭐⭐⭐⭐⭐ Great product
*by T***S on 21 May 2026*

As described, smooth application

## Frequently Bought Together

- Rimmel Lasting Radiance Medium Coverage Anti Pollution Foundation, SPF 25, 103 True Ivory (Rimmel Wake Me Up Foundation Upgrade)
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**Shop now:** [https://www.desertcart.pt/products/105141552-lasting-radiance-medium-coverage-anti-pollution-foundation-spf-25-103](https://www.desertcart.pt/products/105141552-lasting-radiance-medium-coverage-anti-pollution-foundation-spf-25-103)

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*Product available on Desertcart Portugal*
*Store origin: PT*
*Last updated: 2026-07-08*