---
product_id: 2050650
title: "Eyeshadow Primer"
brand: "milani"
price: "€ 13.38"
currency: EUR
in_stock: true
reviews_count: 13
category: "Milani"
url: https://www.desertcart.pt/products/2050650-eyeshadow-primer
store_origin: PT
region: Portugal
---

# Up to 8 hours crease-proof wear Vegan & cruelty-free formula Maximizes pigment & color payoff Eyeshadow Primer

**Brand:** milani
**Price:** € 13.38
**Availability:** ✅ In Stock

## Summary

> 🎯 Unlock your eyeshadow’s full potential—stay flawless, stay fierce.

## Quick Answers

- **What is this?** Eyeshadow Primer by milani
- **How much does it cost?** € 13.38 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/2050650-eyeshadow-primer)

## Best For

- milani enthusiasts

## Why This Product

- Trusted milani brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Effortless Application:** Lightweight, fast-drying cream glides on smoothly for a flawless canvas in seconds.
- • **Invisible Matte Finish:** Seamlessly blends into every skin tone with a translucent, smooth base that keeps colors true.
- • **Vibrant Color Amplifier:** Transforms any eyeshadow—matte, shimmer, or metallic—into a bold, professional-grade statement.
- • **Ethical Beauty Essential:** 100% vegan, cruelty-free, and free from parabens and sulfates—beauty you can feel good about.
- • **All-Day Crease-Proof Confidence:** Locks your eye look in place for up to 8 hours without smudging or fading.

## Overview

Milani Eyeshadow Primer is a lightweight, clear base designed to enhance eyeshadow vibrancy and longevity for up to 8 hours. Its creamy, fast-drying formula creates a smooth, matte canvas that blends invisibly on all skin tones. Vegan and cruelty-free, this primer prevents creasing and fallout, making it a must-have for professional-quality eye makeup that lasts all day.

## Description

What's New Visit the Store What's New Visit the Store Bundle and Save Visit the Store Bundle and Save Kiss on The Lips Visit the Store Kiss on The Lips Lovely Lashes Visit the Store Lovely Lashes It's Giving Face Visit the Store It's Giving Face All Eyes on You Visit the Store All Eyes on You Feelin' Cheeky Visit the Store Feelin' Cheeky Conceal + Perfect Visit the Store Conceal + Perfect Wow with Brows Visit the Store Wow with Brows

Review: Better than UDPP, TFSI, or WnW eye primer! - I have used a variety of eye primers in the past 8 years or so, and I have to say, I think the Milani eye primer is very likely to be my favorite, not just among the cheaper options but also against high end stuff too. In the past the two I used most were the Urban Decay Primer Potion and the Too Faced Shadow Insurance. I started with UDPP but eventually moved over to using TFSI as I liked the texture of TFSI more. UDPP always felt a bit more oily and liquidy compared to TFSI. The problem I ended up having with TFSI is that after a while it separates, and then it turns into greasy mess too. Later I started using the Wet n Wild eye primer, which I really liked for a long time. I pretty much liked the WnW as much as I liked TFSI, maybe a little more since it's cheaper. However I noticed the WnW primer had kind of opposite problem of both UDPP and TFSI - whereas UDPP and TFSI are both more liquidy and oily (esp after TFSI separates), I find the WnW to be rather dry. I stopped wearing makeup for a couple of years, then recently I picked up a couple tubes of UDPP when it was on sale during black friday, thinking it's gotten much cheaper and surely UDPP is good. Except I realized that it REALLY is much liquidier and greasier than I prefer. Because of the liquidy texture, it seems to take much longer to pat it onto my lid, and the greasiness/liquidiness ends up not playing nice with the foundation around my eye area. I tried to not put any fdnt on my eyelid, but it still was creating patchiness when I tried to blend it out at the edge of where the fdnt would meet the primer. I noticed that the WnW primer was doing the same thing (though not as obvious). At this point I don't have a tube of regular TFSI, just a sample of TFSI champaigne - and that was also doing the same thing. I picked the Milani eye primer up on a whim due to emilynoel83's youtube vids. The texture is absolutely perfect - it's not liquidy/greasy like the UDPP, but it's not nearly as dry as WnW either. Only time will tell if it separates or changes texture though, but even comparing brand new tubes of UDPP, WnW, and this together, this still have the best texture. It also blends onto my eyelid super easily with zero patchiness where it meets foundation. I also find that it doesn't disturb my concealer under my eyes either, and in general it somehow melds into my eyelid with minimum amount of need to pat/blend. Both UDPP and WnW takes much longer. I also find that I can simply pat it to blend, whereas both UDPP and WnW i had to tug/swipe (which then can cause more patchiness against fdnt and concealer). In terms of performance, it works as well as the other two. I have oily skin but monolid so there's no crease to worry about. Most primers work well on me, so just like with UDPP, WnW, and TFSI, this kept my eyeshadows on with no fading or melting, and vibrant all day. I have yet to experience any oily pooling at the corner of my eyes from liner either (which used to happen back in the days, but it could've been because of the liner and not primer issues). For the price I paid, which is even cheaper than when UDPP went on sale, this is an excellent product. I currently have a full new-ish tube of UDPP, an old sample of TFSI Champaigne, and a new-ish tube of WnW, and I still only wanna use this. I also have a back up tube of UDPP that i literally do not know what to do with now. Remind self to never buy backups, no matter how discounted, because I might find stuff I like better! I believe the WnW primer is cheaper than this retail price (although with desertcart S&S the price difference was only in cents level), but since the WnW is so much drier, I definitely still prefer this. I'd rather shell over a couple of extra dollars and not run into my eyeprimer screwing with my foundation.
Review: Helps my eyeliner last - Lovely product. While advertised for eyeshadow, I purchased this to give longevity to my waterproof and non-waterproof eyeliners. It does extend the life of my eyeliners and eyeshadows. No more smearing/smudging on my oily hooded eyelids, nor smudges under my eyes from a weeping eye or transfer. I've had no problems with blending, goes on invisibly even though it is a tinted cream. Easy to apply and remove. A little goes a long way (I use barely a dot for under and over each eye), so although the tube may seem small, it is really a great deal. Will buy again. My application tips: - I put a tiny dab on a pinky, then share that dab between two pinkies, and gently smooth over each entire eyelid focusing right around my lash lines. - Keep eyelids taught (eyes closed, or looking down) for at least 15 seconds so it can set without creases. During this time I am usually dabbing a little bit on the lower part of my eyes as well. - I use a tiny bit of translucent powder with a small soft brush to additionally set the primer before adding waterproof eyeliner. - After eyeliner, I usually add a little bit of eyeshadow for color or contour, but this will also help set the eyeliner. - Just for piece of mind, I once again add a tiny bit of translucent powder to the eyeliner and shadow with a small brush to finish it all off.

## Features

- MAXIMIZES PIGMENT & COLOR PAYOFF: Meet your eyeshadow's secret weapon for bold and vibrant color. Our Stay Put Eye Primer intensifies the pigment of any shadow—from mattes and shimmers to metallics and gels—ensuring your look pops with professional-grade intensity
- UP TO 8 HOURS OF CREASE-PROOF WEAR: Say goodbye to smudging and fallout. This lightweight, long-wear shadow base creates a smooth, matte canvas that locks eye makeup in place for up to 8 hours. Perfect for all-day wear, special occasions, or a night out
- INVISIBLE FINISH FOR ALL SKIN TONES: Designed to blend seamlessly into every complexion, this creamy formula goes on nude and dries to a completely translucent, matte finish. It creates an even, neutral base that ensures your favorite eyeshadow colors stay true without shifting or fading
- EASY, SEAMLESS APPLICATION: Achieve a professional look in seconds. Generously apply Milani Eyeshadow Primer to clean, dry lids using your fingertip or a brush. The fast-drying, lightweight formula blends effortlessly and sets quickly, creating the perfect "grip" for your favorite eyeshadow or eye toppers
- VEGAN & CRUELTY-FREE FORMULA: Beauty for everyone. Milani is 100% Cruelty-Free and PETA certified. This vegan fan-favorite is made in the USA and contains no parabens or sulfates, so you can feel good about what you’re putting on your skin

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00DNK6R1U |
| Best Sellers Rank | #4,610 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Eyeshadow Bases & Primers |
| Brand | Milani |
| Brand Name | Milani |
| Container Type | Tube |
| Country as Labeled | United States |
| Country/Region Of Origin | United States |
| Coverage | Lightweight |
| Customer Reviews | 4.3 out of 5 stars 10,207 Reviews |
| Finish Types | Matte or Semi-Matte |
| Global Trade Identification Number | 00717489420013 |
| Item Dimensions | 1.81 x 0.8 x 6.5 inches |
| Item Form | Cream |
| Item Volume | 0.3 Fluid Ounces |
| Item Weight | 8.85 g |
| Manufacturer | Milani (Beauty) |
| Manufacturer Part Number | MESP-01 |
| Material Features | Vegan |
| Material Type Free | Cruelty-free |
| Model Number | MESP-01 |
| Number of Items | 1 |
| Package Information | Tube |
| Package Type Name | Tube |
| Product Benefits | Enhances eyeshadow color and wear, prevents fallout |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Cruelty Free |
| UPC | 717489420013 |

## Product Details

- **Brand:** Milani
- **Item Form:** Cream
- **Package Information:** Tube
- **Product Benefits:** Enhances eyeshadow color and wear, prevents fallout
- **Skin Type:** All

## Images

![Eyeshadow Primer - Image 1](https://m.media-amazon.com/images/I/617Z+FgA9XL.jpg)
![Eyeshadow Primer - Image 2](https://m.media-amazon.com/images/I/71reHCtOjbL.jpg)
![Eyeshadow Primer - Image 3](https://m.media-amazon.com/images/I/81TFsFl4tKL.jpg)
![Eyeshadow Primer - Image 4](https://m.media-amazon.com/images/I/81wk-3QDWEL.jpg)
![Eyeshadow Primer - Image 5](https://m.media-amazon.com/images/I/51aY7U4y0PL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Better than UDPP, TFSI, or WnW eye primer!
*by K***I on July 26, 2017*

I have used a variety of eye primers in the past 8 years or so, and I have to say, I think the Milani eye primer is very likely to be my favorite, not just among the cheaper options but also against high end stuff too. In the past the two I used most were the Urban Decay Primer Potion and the Too Faced Shadow Insurance. I started with UDPP but eventually moved over to using TFSI as I liked the texture of TFSI more. UDPP always felt a bit more oily and liquidy compared to TFSI. The problem I ended up having with TFSI is that after a while it separates, and then it turns into greasy mess too. Later I started using the Wet n Wild eye primer, which I really liked for a long time. I pretty much liked the WnW as much as I liked TFSI, maybe a little more since it's cheaper. However I noticed the WnW primer had kind of opposite problem of both UDPP and TFSI - whereas UDPP and TFSI are both more liquidy and oily (esp after TFSI separates), I find the WnW to be rather dry. I stopped wearing makeup for a couple of years, then recently I picked up a couple tubes of UDPP when it was on sale during black friday, thinking it's gotten much cheaper and surely UDPP is good. Except I realized that it REALLY is much liquidier and greasier than I prefer. Because of the liquidy texture, it seems to take much longer to pat it onto my lid, and the greasiness/liquidiness ends up not playing nice with the foundation around my eye area. I tried to not put any fdnt on my eyelid, but it still was creating patchiness when I tried to blend it out at the edge of where the fdnt would meet the primer. I noticed that the WnW primer was doing the same thing (though not as obvious). At this point I don't have a tube of regular TFSI, just a sample of TFSI champaigne - and that was also doing the same thing. I picked the Milani eye primer up on a whim due to emilynoel83's youtube vids. The texture is absolutely perfect - it's not liquidy/greasy like the UDPP, but it's not nearly as dry as WnW either. Only time will tell if it separates or changes texture though, but even comparing brand new tubes of UDPP, WnW, and this together, this still have the best texture. It also blends onto my eyelid super easily with zero patchiness where it meets foundation. I also find that it doesn't disturb my concealer under my eyes either, and in general it somehow melds into my eyelid with minimum amount of need to pat/blend. Both UDPP and WnW takes much longer. I also find that I can simply pat it to blend, whereas both UDPP and WnW i had to tug/swipe (which then can cause more patchiness against fdnt and concealer). In terms of performance, it works as well as the other two. I have oily skin but monolid so there's no crease to worry about. Most primers work well on me, so just like with UDPP, WnW, and TFSI, this kept my eyeshadows on with no fading or melting, and vibrant all day. I have yet to experience any oily pooling at the corner of my eyes from liner either (which used to happen back in the days, but it could've been because of the liner and not primer issues). For the price I paid, which is even cheaper than when UDPP went on sale, this is an excellent product. I currently have a full new-ish tube of UDPP, an old sample of TFSI Champaigne, and a new-ish tube of WnW, and I still only wanna use this. I also have a back up tube of UDPP that i literally do not know what to do with now. Remind self to never buy backups, no matter how discounted, because I might find stuff I like better! I believe the WnW primer is cheaper than this retail price (although with amazon S&S the price difference was only in cents level), but since the WnW is so much drier, I definitely still prefer this. I'd rather shell over a couple of extra dollars and not run into my eyeprimer screwing with my foundation.

### ⭐⭐⭐⭐⭐ Helps my eyeliner last
*by D***F on July 5, 2025*

Lovely product. While advertised for eyeshadow, I purchased this to give longevity to my waterproof and non-waterproof eyeliners. It does extend the life of my eyeliners and eyeshadows. No more smearing/smudging on my oily hooded eyelids, nor smudges under my eyes from a weeping eye or transfer. I've had no problems with blending, goes on invisibly even though it is a tinted cream. Easy to apply and remove. A little goes a long way (I use barely a dot for under and over each eye), so although the tube may seem small, it is really a great deal. Will buy again. My application tips: - I put a tiny dab on a pinky, then share that dab between two pinkies, and gently smooth over each entire eyelid focusing right around my lash lines. - Keep eyelids taught (eyes closed, or looking down) for at least 15 seconds so it can set without creases. During this time I am usually dabbing a little bit on the lower part of my eyes as well. - I use a tiny bit of translucent powder with a small soft brush to additionally set the primer before adding waterproof eyeliner. - After eyeliner, I usually add a little bit of eyeshadow for color or contour, but this will also help set the eyeliner. - Just for piece of mind, I once again add a tiny bit of translucent powder to the eyeliner and shadow with a small brush to finish it all off.

### ⭐⭐⭐⭐⭐ Great product!
*by J***4 on February 4, 2026*

Great product! Great staying power. A little product goes a long way so though this is a small 0.3fl oz size, it should still last a while. This is a fantastic alternative to more expensive eyeshadow primers. Overall, would definitely recommend and would repurchase. Hope this review helps.

## Frequently Bought Together

- Milani Eyeshadow Primer - Nude (0.3 Fl. Oz.)
- Milani Make It Dewy Setting Spray 3 in 1- Hydrate + Illuminate + Set (2.03 Fl. Oz.) Makeup Finishing Spray - Makeup Primer & Hydrating Setting Spray
- e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

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*Product available on Desertcart Portugal*
*Store origin: PT*
*Last updated: 2026-05-10*