--- product_id: 253791995 title: "The Lean Marketplace: a Practical Guide to Building a Successful Online Marketplace Business" price: "€ 29.85" currency: EUR in_stock: true reviews_count: 5 url: https://www.desertcart.pt/products/253791995-the-lean-marketplace-a-practical-guide-to-building-a-successful store_origin: PT region: Portugal --- # Endorsed by top industry leaders Proven step-by-step marketplace blueprint 210 pages of expert insights The Lean Marketplace: a Practical Guide to Building a Successful Online Marketplace Business **Price:** € 29.85 **Availability:** ✅ In Stock ## Summary > 🚀 Build the next Airbnb or Etsy with insider marketplace mastery! ## Quick Answers - **What is this?** The Lean Marketplace: a Practical Guide to Building a Successful Online Marketplace Business - **How much does it cost?** € 29.85 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/253791995-the-lean-marketplace-a-practical-guide-to-building-a-successful) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Avoid Costly Pitfalls:** Navigate common startup challenges with proven tactics to save time and resources. - • **Universal Application:** Whether startup, non-profit, or big brand, this guide fits your marketplace vision. - • **Accelerate Your Launch:** Get closer to profitability faster with insights from founders who’ve done it. - • **Expert-Backed Strategies:** Leverage nearly two decades of combined experience distilled into actionable advice. - • **Blueprint for Marketplace Success:** Unlock a repeatable, practical method to build your online marketplace with confidence. ## Overview The Lean Marketplace is a 210-page paperback guide published by Sharetribe, offering a comprehensive, step-by-step framework for building successful online marketplaces. Authored by seasoned experts, it provides practical, actionable strategies validated by industry leaders and entrepreneurs, making it an essential resource for anyone aiming to launch or grow a sustainable marketplace business. ## Description Inspired by the success of platforms such as Airbnb, Etsy or Fiverr? Want to know how to build an online marketplace business? This is the book for you. In this step by step guide, we will go through everything you need to know about developing your idea into a sustainable business, offering lots of practical advice and actionable ideas along the way. This book is the result of two experts putting almost two decades of experience together, in order to create a repeatable method for creating a successful online marketplace. The applicable tactics and techniques can be studied in advance, helping you avoid the most common pitfalls. It's a handbook for anyone building an online marketplace. The same methods will apply whether your organization is a startup, a cooperative, a non-profit, or a big brand. Not every marketplace will be as big as Airbnb and Uber, but we believe there are thousands of marketplace ideas out there that can make for great, sustainable businesses. With the help of this book, you're one step closer to building the next one. Critical acclaim "Juho and Cristóbal have written a practical in-the-weeds guide on marketplace execution that will prove invaluable for all entrepreneurs looking to start a marketplace. No fluff, just actionable ideas." - Sangeet Paul Choudary, best-selling author of Platform Revolution and Platform Scale "Building marketplaces can be hard. The Lean Marketplace is a very useful step-by-step guide to help entrepreneurs think through the challenges and solutions to create the next Uber or Airbnb." - Boris Wertz, Founder and General Partner, Version One Ventures "Must read for every marketplace entrepreneur. I'm going to ask everyone in our team to read this book." - Bram de Zwart, Co-founder and CEO, 3D Hubs "As I'm friends with both authors, I know first hand that the information in their book is hard won from long experience helping dozens of marketplaces succeed and consulting the top experts from around the world. However, the quality and comprehensiveness of the content speaks for itself. It covers all the essentials of growing an online marketplace, and in the most straightforward way possible. It is an impressively practical, must read resource for any current or aspiring marketplace entrepreneur. I can't recommend it highly enough, but please see for yourself." - Neal Gorenflo, Co-founder of Shareable "The essential guide to building an essential marketplace." - Tristan Pollock, Co-founder, Storefront, Partner, 500 Startups "Reading Juho's and Cristobal's advice online before launching our platform helped us save so much time and avoid the most common mistakes. If you're considering building a marketplace business, read this book first. Seriously." - Agne Milukaite, Co-founder and CEO, Cycle.land "Envisioning, validating, building and growing a marketplace is no small challenge: the most important aspect to nailing this challenge down is all about avoiding losing time and energy in the myriad of wrong directions that can come up your way. This book is an essential guide, the lifeboat for the marketplace founder that faces the ocean of bootstrapping." - Simone Cicero, platform strategist and consultant, creator of Platform Design Toolkit "I bootstrapped my marketplace business from launch to profitability in 6 months. Reading this book will help you do the same." - Mike Williams, CEO and Founder, Studiotime Review: Very good overview and summery of the marketplace business - I worked for more than 10 years for online marketplaces in communication and strategy. I was enjoying this book very much! This book is for anybody who wants to start to work for or thinks about founding an online marketplace. Review: très intéressant - livre très détaillé, explique toutes les étapes pas à pas , une pépite pour tout entrepreneur souhaitant lancer sa marketplace ## Features - Binding : paperback - Pages : 210 - Publisher : Sharetribe ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #96,892 in Books ( See Top 100 in Books ) #1,217 in Business Development & Entrepreneurship #19,701 in Higher & Continuing Education Textbooks | | Customer Reviews | 4.6 out of 5 stars 95 Reviews | ## Images ![The Lean Marketplace: a Practical Guide to Building a Successful Online Marketplace Business - Image 1](https://m.media-amazon.com/images/I/51nYK0BvLlL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Very good overview and summery of the marketplace business *by T***O on 30 April 2019* I worked for more than 10 years for online marketplaces in communication and strategy. I was enjoying this book very much! This book is for anybody who wants to start to work for or thinks about founding an online marketplace. ### ⭐⭐⭐⭐⭐ très intéressant *by S***A on 3 May 2021* livre très détaillé, explique toutes les étapes pas à pas , une pépite pour tout entrepreneur souhaitant lancer sa marketplace ### ⭐⭐⭐⭐⭐ On book very clear! *by P***S on 12 April 2020* For me one of the best books for you that need to create a marketplace. But just not limit yourself for this book. I recommend to reapply together with Modern Monopolies, Lean Startup, and Testing Business Ideas and some focused in growth marketing. This book is good to you open your mind for every aspect for the marketplace. Marketplace is not just an site, it needs to bring value for various sides. Buy it! ## Frequently Bought Together - The Lean Marketplace: a Practical Guide to Building a Successful Online Marketplace Business - Marketplace Best Practices: Transforming Commerce in the Platform Economy - Platform Revolution: How Networked Markets Are Transforming the Economy―and How to Make Them Work for You --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.pt/products/253791995-the-lean-marketplace-a-practical-guide-to-building-a-successful](https://www.desertcart.pt/products/253791995-the-lean-marketplace-a-practical-guide-to-building-a-successful) --- *Product available on Desertcart Portugal* *Store origin: PT* *Last updated: 2026-08-06*