---
product_id: 312895430
title: "It's Earnings That Count: Finding Stocks with Earnings Power for Long-Term Profits (BUSINESS BOOKS) Paperback – 16 Oct. 2005"
brand: "hewitt heiserman"
price: "€ 47.75"
currency: EUR
in_stock: true
reviews_count: 2
url: https://www.desertcart.pt/products/312895430-its-earnings-that-count-finding-stocks-with-earnings-power-long
store_origin: PT
region: Portugal
---

# It's Earnings That Count: Finding Stocks with Earnings Power for Long-Term Profits (BUSINESS BOOKS) Paperback – 16 Oct. 2005

**Brand:** hewitt heiserman
**Price:** € 47.75
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** It's Earnings That Count: Finding Stocks with Earnings Power for Long-Term Profits (BUSINESS BOOKS) Paperback – 16 Oct. 2005 by hewitt heiserman
- **How much does it cost?** € 47.75 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/312895430-its-earnings-that-count-finding-stocks-with-earnings-power-long)

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- hewitt heiserman enthusiasts

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## Description

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## Customer Reviews

### ⭐⭐⭐⭐⭐ Great book to uncover quality earnings!
*by D***U on 7 April 2004*

This is a great book to show you how to uncover the quality of earnings of companies. This book uses famous companies as examples (such as Enron, Worldcom, Cisco, Dell, Microsoft, The Gap, Tyco, and Wrigley).Some companies have lots of earnings (i.e. Enron) yet go busts. Heiserman Jr. explains clearly how we, as investors, should have sensed this impending doom. Only if this book has been out before the disaster, many investors would have been saved from losing their hard earned money.As importantly, Heiserman Jr. shows how to find great companies with consistent quality earnings (i.e Microsoft and Dell) that will multiple your investments.The methods employed by Heiserman Jr. were calculating "defensive earnings" and "enterprising earnings", and then use these earnings with the reported earnings, to plot the trends of the earnings.The easiest way to understand and benefit from these methods is to buy this book and read it! I've really enjoyed it and bravo to Heiserman Jr. for writing such a good book!

### ⭐⭐⭐ Useful book for the serious investor but heavy going.
*by R***E on 11 June 2025*

As an investor, I have to think about what earnings will be doing in the future, which can only be assessed by business analysis (products, competition, etc), but the earning history is an essential piece of data to get a grip on. This is a good book to have for the serious investor, but it is heavy going.

## Frequently Bought Together

- It's Earnings That Count: Finding Stocks with Earnings Power for Long-Term Profits
- Quality of Earnings

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*Last updated: 2026-06-21*