---
product_id: 413108583
title: "VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz"
brand: "verb"
price: "€ 37.19"
currency: EUR
in_stock: true
reviews_count: 5
category: "Verb"
url: https://www.desertcart.pt/products/413108583-verb-purple-shampoo-vegan-toning-shampoo-for-blonde-grey-silver
store_origin: PT
region: Portugal
---

# Hydrates & boosts shine with Açaí & Coconut Vegan, sulfate & paraben free 24% brassiness reduction after 1 use VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz

**Brand:** verb
**Price:** € 37.19
**Availability:** ✅ In Stock

## Summary

> 💜 Brighten Boldly, Tone Confidently.

## Quick Answers

- **What is this?** VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz by verb
- **How much does it cost?** € 37.19 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/413108583-verb-purple-shampoo-vegan-toning-shampoo-for-blonde-grey-silver)

## Best For

- verb enthusiasts

## Why This Product

- Trusted verb brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Unisex & Color-Safe:** Perfect for all hair types and textures, safe for color-treated hair, and designed for everyone.
- • **Deep Hydration Boost:** Açaí extract and coconut fatty acids nourish and soften hair, leaving it silky smooth.
- • **Visible Results Fast:** 24% reduction in brassiness after just one wash—because waiting is so last season.
- • **Clean & Conscious Formula:** PETA-certified, vegan, sulfate-free, paraben-free, and gluten-free for guilt-free glow.
- • **Salon-Grade Violet Pigment:** Neutralizes yellow tones for instantly brighter blonde, grey, and silver hair.

## Overview

VERB Purple Shampoo is a professional-grade, vegan toning shampoo designed to reduce yellow and brassy tones by 24% after one use. Infused with violet pigment, Açaí extract, Frankincense oil, and coconut fatty acids, it hydrates, nourishes, and enhances shine while being free from sulfates, parabens, and gluten. PETA-certified and safe for all hair types, it’s the go-to solution for maintaining vibrant blonde, grey, and silver hair between salon visits.

## Description

VERB PURPLE SHAMPOO: Brighten up, tone up. Formulated with professional-grade violet pigment and açaí extract, Verb Purple Shampoo was designed to gently cleanse and brighten while toning brassy hues in blonde, grey, and silver hair between salon visits. The gentle color correcting toning shampoo is suitable for all hair types and textures, and the hydrating, vitamin-rich and nutrient-packed color correcting shampoo keeps dryness and yellowness at bay. 100% of customers saw toning and shine after just one use, and 100% of customers said Purple Shampoo & Purple Mask toned brassy yellow hues after just one use* Safe for use on color-treated hair, you can be assured that Verb Purple Shampoo contains only good stuff. The sulfate-free toning shampoo is packed with nourishing ingredients: Pro-grade Violet Pigment in the purple hair toner cancels out brassy tones; Açaí Extract nourishes; Frankincense Oil smooths and moisturizes the scalp; and Coconut Fatty Acids enhance softness, leaving hair with a glossy, shiny finish. Our hair products will always be Vegan, and free of Parabens, Gluten, and harmful Sulfates. This moisturizing color-safe shampoo is PETA-certified and not tested on animals and is suitable for use by both men and women. For best results, massage a small amount of the color protector hair shampoo evenly through wet hair from roots to ends for consistent coverage and even toning. Lather well and rinse thoroughly. Follow the color extend shampoo with Verb Purple Mask for extra nourishment, brightening, and hydration. VERB HAIRCARE delivers salon-quality hair care without the cost. We're a team of millennial women making the best hair products at the best price for people like us (and our plus ones, friends, family, and kids). We bridge the gap between stores and high-end hair care because who says good hair has to be out of reach.

Review: Works very well. Love verb products.
Review: Perfect for my blonde hair

## Features

- PURPLE SHAMPOO: This color neutralizing shampoo gently cleanses and brightens, hydrates and nourishes while toning yellow hues; the color enhancing shampoo is designed to reduce brassiness in color-treated blonde, grey and silver hair
- BRIGHT, VIBRANT TONES: Verb Purple Shampoo for brassy hair deposits a small amount of Pro-grade violet pigment into hair to keep blondes bright and reduces brassiness by 24% after just one use
- INGREDIENTS: Pro-grade violet pigment in the hydrating shampoo cancels out brassy tones; Açaí Extract deeply moisturizes; Frankincense Oil smooths and nourishes; and Coconut Fatty Acids enhance softness and shine
- ONLY GOOD STUFF: This PETA-certified, paraben free, sulfate free and gluten free shampoo for women and men is vegan and cruelty free; the brightening shampoo is safe for use on color treated hair
- HOW TO USE: Massage a small amount of the shampoo into wet hair, lather well and rinse thoroughly; for best results, follow the color extend shampoo with Verb Purple Mask

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B09QBSP51B |
| ASIN  | B09QBSP51B |
| Best Sellers Rank | #232,851 in Beauty ( See Top 100 in Beauty ) #9,235 in Hair Shampoos |
| Customer reviews | 4.6 4.6 out of 5 stars (604) |
| Date First Available  | 2 March 2022 |
| Item model number | VBSHPP355US |
| Item model number  | VBSHPP355US |
| Manufacturer | VERB |
| Manufacturer  | VERB |
| Package Dimensions | 15.49 x 6.3 x 6.1 cm; 353.8 g |
| Package Dimensions  | 15.49 x 6.3 x 6.1 cm; 353.8 g |

## Product Details

- **Age range (description):** Adult
- **Brand:** VERB
- **Hair type:** All
- **Item form:** Liquid
- **Scent:** Grapefruit oatmeal

## Images

![VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz - Image 1](https://m.media-amazon.com/images/I/61XONnCxO1L.jpg)
![VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz - Image 2](https://m.media-amazon.com/images/I/61nPNbavOlL.jpg)
![VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz - Image 3](https://m.media-amazon.com/images/I/61uZN+jpNGL.jpg)
![VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz - Image 4](https://m.media-amazon.com/images/I/71btBxoJ8uL.jpg)
![VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz - Image 5](https://m.media-amazon.com/images/I/813+2qH62oL.jpg)

## Questions & Answers

**Q: can I use this shampoo if I am a natural blonde or have grey or silver hair?**
A: yes. this shampoo is designed to reduce warm hues or any unwanted brassiness on blonde, grey, and silver hair tones.

**Q: can I use this shampoo if I only have highlights?**
A: yes. purple shampoo will help minimize brassiness and enhance cool tones so you can stretch out the time between color appointments or highlight touch-ups.

**Q: will purple shampoo stain my shower, towels or hands?**
A: we use professional-grade purple pigment in this shampoo, so we recommend rinsing both your hair and any surface the product comes in contact with thoroughly to avoid possible color depositing.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by L***A on 14 October 2025*

Works very well. Love verb products.

### ⭐⭐⭐⭐⭐ Review
*by S***G on 12 July 2025*

Perfect for my blonde hair

### ⭐⭐⭐⭐⭐ Review
*by S***E on 19 January 2025*

I have thin, straight hair that I am embracing my grays instead of coloring them. I have used many “purple” products before to keep my grays from turning brassy. FIRST OF ALL- This product seems to already have given my hair a new life just based on one week of use. Before trying this product my hair just hung limply, dull, and no shine to be seen. This shampoo feels much lighter weight as I massage it into my hair YET STILL has plenty of suds and gets it clean! SECOND- My hair now has shine, and more volume and bounce! By using this and the Verb conditioner, I almost don’t even need to straighten it any more, it’s not even close to as frizzy as it used to be. My hair used to hang lifelessly, and now it seems… HAPPIER! THIRD- I don’t think a week is enough time to tell for sure the effects it will have on my grays. But so far it seems to be much more pleasing for me to look at; and we are always our own harshest critic. FOURTH- It did seem a bit pricey; but Ill more than happily spend more than the bottles on store shelves to achieve the results I’m experiencing now! I can say, I have had compliments on it and have been asked if I’ve done anything differently or been to a salon. I tell them I simply tried Verb shampoo and conditioner is the only difference. My best friend was even impressed! They have smaller sizes you can buy to try it… I say TRY THIS! I hope everyone has as many good results as I have so far!

## Frequently Bought Together

- VERB Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones
- VERB Ghost Primer Heat Protectant, 4 fl oz
- VERB® Hydrate Leave-in Conditioner, 6.5 oz

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**Shop now:** [https://www.desertcart.pt/products/413108583-verb-purple-shampoo-vegan-toning-shampoo-for-blonde-grey-silver](https://www.desertcart.pt/products/413108583-verb-purple-shampoo-vegan-toning-shampoo-for-blonde-grey-silver)

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*Product available on Desertcart Portugal*
*Store origin: PT*
*Last updated: 2026-01-27*