---
product_id: 48274835
title: "Tape measure with BMI Dial, Body Mass Index"
brand: "idass"
price: "FREE"
currency: EUR
in_stock: false
reviews_count: 13
url: https://www.desertcart.pt/products/48274835-tape-measure-with-bmi-dial-body-mass-index
store_origin: PT
region: Portugal
---

# Color-coded for easy use 60" retractable length BMI dial for health insights Tape measure with BMI Dial, Body Mass Index

**Brand:** idass
**Price:** FREE
**Availability:** ❌ Out of Stock

## Summary

> 📏 Measure Your Success, One Inch at a Time!

## Quick Answers

- **What is this?** Tape measure with BMI Dial, Body Mass Index by idass
- **How much does it cost?** FREE with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/48274835-tape-measure-with-bmi-dial-body-mass-index)

## Best For

- idass enthusiasts

## Why This Product

- Trusted idass brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Health Meets Style:** BMI dial provides instant health metrics for informed decisions.
- • **User-Friendly Loop:** Easy thread loop ensures accurate measurements every time.
- • **Gender-Savvy Design:** Color-coded tape for tailored hip score insights for both men and women.
- • **Professional & Personal Use:** Perfect for fitness enthusiasts and health professionals alike.
- • **Precision at Your Fingertips:** Easily measure up to 60 inches with a retractable design.

## Overview

The IDASS BMI Tape Measure is a versatile and user-friendly tool designed for both personal and professional use. With a retractable length of 60 inches, a BMI dial for health tracking, and a color-coded system for gender-specific measurements, this tape measure is perfect for anyone looking to monitor their health and fitness journey.

## Description

A fabric tape with coloured target waist sizes for male and female scores. Retracts into its case for protection of tape and easy of storage. A BMI "Wheel" is set onto one side of the tape. Ideal for health vistors, or personal monitoring

Review: BMI tape measure review. - Served its purpose and handy to have…great info on it!
Review: Brilliant incentive to reduce my waistline - OK, so a bit of string or a normal dressmaking tape would measure my waist much more cheaply, but I hate reading the numbers that are the important bit, and this is a way to do it by just looking at the colours. Very lazy, but not as scary somehow to see me getting closer to the orange section, even though the green one still seems a long way off. Being able to slot the tape over the hook means that you can double it back over itself to get an accurate measurement if the numbers are what you really want, and this would work for any other part of the body (just ignore the colours if you're measuring anything but your waist). The great thing about the colours is that even if your eyesight isn't good enough to read the numbers, it will be good enough to see the colours (although maybe colourblind people may disagree?). Just make sure that the tape is not twisted and that you have it the "right way" (one side has the colours for men, the other for women — and, yes, the colour sections are in different places on each side as men's health risks are at different waist sizes to women's) to be able to use the colours correctly. If you're looking at the numbers only, this isn't important as it has both centimetres and inches on each side of the tape. I haven't used the BMI calculator as I didn't buy it for that purpose (I just wanted a colour-coded tape measure for waistlines), but it is simple to use as you just turn it until your height is against your weight (either in metric or imperial as it has both), then read of your BMI. The tape housing is plastic — I don't think it would stand up to a rough life where it is dropped/trodden on, but I have had mine for a few months and it's still in perfect condition.

## Features

- Retractable tape measure 152 cm & 60 inches
- With BMI dial on one side, Kg & Lbs with height in feet + inches
- Colour coded tape with hip scores for male & female
- Easy thread loop at the tape end for accurate measurements
- This excellent BMI anatomical tape measure is excellent for professional and personal use

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B002MEQEZM |
| Best Sellers Rank | 214,321 in Health & Personal Care ( See Top 100 in Health & Personal Care ) 1,459 in Tape Measures 7,053 in Sports Supplements |
| Blade Length | 60 Inches |
| Blade Material | Fabric |
| Blade material | Fabric |
| Brand | IDASS |
| Colour | White |
| Customer Reviews | 4.2 out of 5 stars 722 Reviews |
| Item Weight | 0.18 Pounds |
| Item weight | 0.18 Pounds |
| Lock Type | Push-Button |
| Lock type | Push-Button |
| Manufacturer | IDASS Fitness |
| Manufacturer Part Number | BMI Tape measure |
| Model Number | BMI Tape measure |
| UPC | 793573622679 |

## Product Details

- **Colour:** White
- **Brand:** IDASS
- **Item weight:** 0.18 Pounds
- **Blade length:** 60 Inches
- **Lock type:** Push-Button

## Images

![Tape measure with BMI Dial, Body Mass Index - Image 1](https://m.media-amazon.com/images/I/41CGmwrjSvL.jpg)
![Tape measure with BMI Dial, Body Mass Index - Image 2](https://m.media-amazon.com/images/I/41P8eznDI1L.jpg)
![Tape measure with BMI Dial, Body Mass Index - Image 3](https://m.media-amazon.com/images/I/41830YoXJxL.jpg)
![Tape measure with BMI Dial, Body Mass Index - Image 4](https://m.media-amazon.com/images/I/41SDwTWGXYL.jpg)
![Tape measure with BMI Dial, Body Mass Index - Image 5](https://m.media-amazon.com/images/I/4157kMOodIL.jpg)

## Questions & Answers

**Q: Can this be used on Arms and Legs too?**
A: Yes.

**Q: are the colours on the tape to Show hip or waist size?**
A: They relate to the World Health Organisation risk factors for waist size. Hence a Male and female side

**Q: Will you be selling this again?**
A: No for sure

**Q: I am a woman on a diet! Is this any easier, when measuring around bust, and under bust?**
A: It's very easy to measure every where to be honest. Be aware, it is in cms.

## Customer Reviews

### ⭐⭐⭐⭐⭐ BMI tape measure review.
*by M***A on 25 February 2026*

Served its purpose and handy to have…great info on it!

### ⭐⭐⭐⭐⭐ Brilliant incentive to reduce my waistline
*by G***E on 27 April 2018*

OK, so a bit of string or a normal dressmaking tape would measure my waist much more cheaply, but I hate reading the numbers that are the important bit, and this is a way to do it by just looking at the colours. Very lazy, but not as scary somehow to see me getting closer to the orange section, even though the green one still seems a long way off. Being able to slot the tape over the hook means that you can double it back over itself to get an accurate measurement if the numbers are what you really want, and this would work for any other part of the body (just ignore the colours if you're measuring anything but your waist). The great thing about the colours is that even if your eyesight isn't good enough to read the numbers, it will be good enough to see the colours (although maybe colourblind people may disagree?). Just make sure that the tape is not twisted and that you have it the "right way" (one side has the colours for men, the other for women — and, yes, the colour sections are in different places on each side as men's health risks are at different waist sizes to women's) to be able to use the colours correctly. If you're looking at the numbers only, this isn't important as it has both centimetres and inches on each side of the tape. I haven't used the BMI calculator as I didn't buy it for that purpose (I just wanted a colour-coded tape measure for waistlines), but it is simple to use as you just turn it until your height is against your weight (either in metric or imperial as it has both), then read of your BMI. The tape housing is plastic — I don't think it would stand up to a rough life where it is dropped/trodden on, but I have had mine for a few months and it's still in perfect condition.

### ⭐⭐⭐⭐ Don't "waist" your money on other body tape measures!
*by B***Y on 5 July 2014*

A good quality tape for body measurement. The BMI reference chart on the front is a little small, but functions as it should, showing you where you fall within the BMI scale. The increments on the tape itself are in CMs and Inches and are easy to read. However, unless you are a naturally bigger build/frame BMI is an entirely useless point of reference for you. The clip on the end of the tape allows you to measure yourself relatively easily (as you can operate it one handed), so this alone makes it considerably easier than trying to use a regular flexible (sewing) measure. It also has a ratchet lock on it, which kicks in automatically as you pull the tape out. Mechanically sound, it feels like it will last a good while.

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*Product available on Desertcart Portugal*
*Store origin: PT*
*Last updated: 2026-09-04*