---
product_id: 65211300
title: "L'Oreal Excel Hicolor Highlights Red 34g (Pack of 3)"
brand: "l'oreal technique"
price: "€ 42.87"
currency: EUR
in_stock: true
category: "L'oreal Technique"
url: https://www.desertcart.pt/products/65211300-loreal-excel-hicolor-highlights-red-34g-pack-of-3
store_origin: PT
region: Portugal
---

# Lifts hair 3-4 levels instantly Rich, true-to-shade vibrant red Quick 30-minute processing time L'Oreal Excel Hicolor Highlights Red 34g (Pack of 3)

**Brand:** l'oreal technique
**Price:** € 42.87
**Availability:** ✅ In Stock

## Summary

> 🔥 Elevate your dark hair game with vibrant red highlights in just 30 minutes!

## Quick Answers

- **What is this?** L'Oreal Excel Hicolor Highlights Red 34g (Pack of 3) by l'oreal technique
- **How much does it cost?** € 42.87 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/65211300-loreal-excel-hicolor-highlights-red-34g-pack-of-3)

## Best For

- l'oreal technique enthusiasts

## Why This Product

- Trusted l'oreal technique brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Effortless Application:** Creamy texture with easy-to-follow instructions for salon-quality results at home
- • **Condition & Shine Boost:** Smooth creme formula nourishes hair for maximum shine
- • **No Brassiness Guarantee:** Neutralizes unwanted orange tones for flawless color
- • **One-Step Highlift Power:** Lift dark hair 3-4 levels without pre-lightening or brassiness
- • **Vibrant, Long-Lasting Color:** Intense red shade that resists fading for weeks

## Overview

L'Oreal Excel HiColor Highlights Red is a permanent hair color designed specifically for dark hair, lifting 3-4 levels in one step without pre-lightening. Its creamy formula delivers vibrant, true-to-shade red highlights while neutralizing brassiness and conditioning hair for lasting shine. With a quick 30-minute process and no fading, it’s the go-to choice for bold, salon-quality color at home.

## Description

Product description L'Oreal Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown). Specifically developed to lift dark hair in one single step, without brassiness. This breakthrough technology lifts hair 3-4 levels. A strong lifting and toning action neutralizes unwanted orange tones, then deposits the shade of your choice. L'Oreal Excellence HiColor Permanent Hair Color's rich, smooth creme formula conditions and penetrates hair for intense, long-lasting color. True-to-shade color resists fading and has a quick processing time of only thirty minutes. No pre-lightening required. The end result is intense, long-lasting color. Directions Prepare by doing a skin allergy test 48 hours before use. Apply the color cream evenly on dry, styled hair, strand strand, using provided gloves and applicator brush. Do not mix with any other products. Process for time specified in your chosen shade's instructions, then rinse thoroughly. conditioner leave it 2-3 minutes rinsing. For best results, use shampoo from same range.

## Features

- New Hicolor Blonde Hilights from L'Oreal - Excellence.
- See instructions on the inside of the box.
- Create vibrant Hicolor Blonde H One Step only Highlift/No Pre-Lightening
- No brassiness, maximum condition and shine.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B004KEQKR4 |
| ASIN  | B004KEQKR4 |
| Benefits | Lifts dark hair, neutralizes brassiness, intense long-lasting color |
| Best Sellers Rank | 13,853 in Beauty ( See Top 100 in Beauty ) 206 in Permanent Hair Colour |
| Brand Name | L'OREAL TECHNIQUE |
| Colour | red |
| Container Type | Box |
| Customer Reviews | 4.6 4.6 out of 5 stars (2,615) |
| Customer reviews | 4.6 4.6 out of 5 stars (2,615) |
| Full Cure Time | 3E+1 Minutes |
| Guaranteed software updates until  | unknown |
| Hair Color Permanence | Permanent |
| Hair Type | Dark Hair |
| Is discontinued by manufacturer  | No |
| Item Form | Cream |
| Item model number  | SG_B004KEQKR4_US |
| Manufacturer | L'Oreal |
| Manufacturer  | L'Oreal |
| Manufacturer Part Number | HiColor |
| Material Features | creamy texture" or "smooth application |
| Material Type Free | Peroxide Free |
| Model Number | SG_B004KEQKR4_US |
| Number of Items | 1 |
| Package Size Name | Pack of 3 |
| Product Dimensions  | 15.24 x 5.08 x 7.62 cm; 150 g |
| Recommended Uses For Product | Hair colours and lightening |
| Set Name | Excel Hicolor Highlights Red 34g (Pack of 3) |
| Suitable Hair Colour | Dark Brown |
| UPC | 657201051029 |
| Unit Count | 102.0 gram |

## Product Details

- **Brand:** L'OREAL TECHNIQUE
- **Colour:** red
- **Hair type:** Dark Hair
- **Item form:** Cream
- **Material Type Free:** Peroxide Free
- **Material feature:** creamy texture" or "smooth application
- **Number of items:** 1
- **Package information:** Box
- **Product benefits:** Lifts dark hair, neutralizes brassiness, intense long-lasting color
- **Unit count:** 102.0 gram

## Images

![L'Oreal Excel Hicolor Highlights Red 34g (Pack of 3) - Image 1](https://m.media-amazon.com/images/I/61HGbhBey5L.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: Who is HiColor hair color for?**
A: HiColor is suitable for dark hair (black to medium brown).

**Q: Do I need to bleach my hair before using this?**
A: No, this permanent hair color is designed to lift and deposit color on dark hair in one single step without pre-lightening.

**Q: Will this hair color cause brassiness?**
A: No, it features a multi-lift formula that provides intense, long-lasting color while neutralizing unwanted brassy tones.

**Q: Does this hair dye help protect my hair?**
A: Yes, it is formulated with an Anti-Breakage Ceramide R Complex that helps condition and protect the hair during the coloring process.

**Q: How long does the color processing take?**
A: Processing time is typically 30 minutes at room temperature, making it a quick and efficient way to achieve vibrant color.

## Frequently Bought Together

- L'Oréal Technique HiColor Browns & Blondes Permanent Hair Color - Lifts Dark Hair in One Step Leaving No Brassiness, Rich and Smooth Creme Formula, Intense & Long-Lasting
- ion After Color Treatment
- Yexixsr 5Pcs Professional Salon Hair Coloring Dyeing Kit, Hair Bleach Dit Hair Coloring Products with Hair Dye Brush, Hair Color Bowl, Hair Clips

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**Shop now:** [https://www.desertcart.pt/products/65211300-loreal-excel-hicolor-highlights-red-34g-pack-of-3](https://www.desertcart.pt/products/65211300-loreal-excel-hicolor-highlights-red-34g-pack-of-3)

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*Product available on Desertcart Portugal*
*Store origin: PT*
*Last updated: 2026-09-26*