---
product_id: 79469290
title: "Marketing Management, Global Edition"
brand: "kevin lane keller philip kotler"
price: "€ 149.37"
currency: EUR
in_stock: true
reviews_count: 8
url: https://www.desertcart.pt/products/79469290-marketing-management-global-edition
store_origin: PT
region: Portugal
---

# Marketing Management, Global Edition

**Brand:** kevin lane keller philip kotler
**Price:** € 149.37
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Marketing Management, Global Edition by kevin lane keller philip kotler
- **How much does it cost?** € 149.37 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pt](https://www.desertcart.pt/products/79469290-marketing-management-global-edition)

## Best For

- kevin lane keller philip kotler enthusiasts

## Why This Product

- Trusted kevin lane keller philip kotler brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Full description not available

## Images

![Marketing Management, Global Edition - Image 1](https://m.media-amazon.com/images/I/51MkfWP9WuL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ An EXCELLENT alternative to the hard cover
*by A***Y on August 18, 2016*

I purchased this book as a cheaper option to the hard cover. The information inside was identical and I was able to complete the assignments and follow along in class. I find paperback books easier to carry to and from class, so this was a great option for me. The pictures are in color, and the print is more than large enough to read. The paper quality is nice, and it is not too thin or brittle. I used this book for approximately 12 weeks during the summer semester of 2016 and it did not wear and tear. It was also easy to put post-its with notes inside and highlighter did not smear across the page. This is a very well written book and contains a great deal of relevant information about marketing. It is a good high level view for someone who has not been exposed to the field before. The index is separated into different sections including name, company, brand and organization. I found this especially helpful when I was writing essays assigned by my professor. There is also a very comprehensive glossary and easily searchable Table of Contents and includes a "Brief Contents" and "Contents" section that provided either a quick view of the pages or something more in depth depending on what you needed. I would recommend this to anyone interested in the marketing field.

### ⭐⭐⭐⭐⭐ Kotler IS Marketing
*by A***O on September 10, 2015*

I'm glad to have purchased the book instead of renting so that I can refer to it again in the future. This Global edition has exactly the same text as the US version just paperback.

### ⭐⭐⭐⭐ Paperback textbook
*by C***R on November 7, 2015*

Thrilled that this cheaper (and lighter weight) paperback version of the textbook was available. I wish more of my required reading sources were in this format.

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.pt/products/79469290-marketing-management-global-edition](https://www.desertcart.pt/products/79469290-marketing-management-global-edition)

---

*Product available on Desertcart Portugal*
*Store origin: PT*
*Last updated: 2026-02-05*