Aveeno Pure Renewal Gentle Shampoo, 2 Count, white, 21 Fl Oz

I originally posted this review for the Aveeno Pure Renewal Conditioner, but I love this line so much I had to also post it here!I never thought that shampoo and conditioner brands really did all that they claimed to regarding smoothing, shining, straightening, curling, or volumizing. I figured that the different types mainly mattered in terms of cleansing your hair without stripping it and offering enough hydration without weighing your hair down. However, the Aveeno Pure Renewal line has totally changed my mind.I have very fine, somewhat thick, straight/wavy blonde hair that goes down to my midback. In the past, I have had to blow-dry my hair straight in order for it too look good and not be frizzy. If I didn't want to do that, I would french braid it or just wear it up in a bun, basically just to get it out of the way. But when I use this shampoo and conditioner, my hair is much more manageable and easily styled. I have started air-drying my hair in a low bun to create a wavy beach look almost 100% of the time. My hair is shiny and frizz-free with the perfect amount of curl that actually holds, even to the next day! When I switch back to using my old shampoo, styling it like this results in a frizzy, pseudo-wavy mess that looks more "I didn't have time to do my hair today" than "I just got back from the beach." Even blow-drying my hair looks nicer and is easier with this shampoo set!I still do a cleansing shampoo (Neutrogena) once every week or two, and I'll swap in a deep conditioner occasionally as well, but Aveeno Pure Renewals has quickly become my default set. I don't even look at other brands/options.(As a sidenote, I originally used the Aveeno Nourish and Shine Shampoo with the Pure Renewals Conditioner and had similarly great results. I switched to the Pure Renewals shampoo because it's sulfate-free.)

I’m the kind of person that pretty quickly gets an oily scalp. On day 2 I can get away with dry shampoo but day 3 never. I’ve tried biolage, redken, purology, s factor, tigi. All of these either weighed down my hair over time because they didn’t clean well enough, or they completely dried out and sucked the life out of my hair, so I decided to give sulfate free a try. I’m very happy to report this shampoo did the job extremely well. I have a LOT of hair that’s very fine and almost down to my butt. This shampoo is so so thick and concentrated I only needed a small amount so although these bottles are a smaller capacity, it should still last a while. I’m pretty picky about my hair feeling very clean after I shampoo. Normally I gravitate toward clarifying shampoos (which I know is terrible) but I hate feeling weighed down and greasy. This gave me that very clean feeling without sucking the life out of my hair! Normally in these winter months as well I get a very sensitive dry scalp that makes brushing my hair painful. That has also GREATLY improved. Also my husband who never really notices fragrance said he loved the smell of my hair. Big bonus points for that! For the price you can’t beat this.

I dye my hair with Manic Panic and found that sulfates from other shampoos immediately stripped the color out of my hair, even shampoos that are supposedly made for colored hair like Herbal Essence's Color Me Happy. I decided to try Aveeno Renewal Shampoo (liquid) because it's sulfate-free and I'm so glad I did! With other shampoos I was scared to wash the dyed parts of my hair, but with Aveeno my color lasts for approx 1 month after washing my hair every 2-4 days. I can thoroughly wash my entire head of hair and the shampoo washes as good as any other, except no sulfates to strip my hair color. I do notice a some dye bleed in the water, but my hair color still looks the same afterwards which really counts. I have really oily Italian hair and the shampoo gets the oil out. If you have normal-to-dry hair I would suggest also buying a sulfate-free conditioner, especially if you dye it. I bought a large bottle of Suave Essentials Conditioner (Tropical Coconut) for a few bucks from a grocery store (Giant), which has no sulfates or dyes in it and serves its purpose well. I couldn't be happier with this shampoo/conditioner combo! It saves me time and money from having to redye my head frequently and buy more expensive dye.

I am always looking for the just right shampoo.My hair is fine and I do not need a product that will weigh it down. I use a conditioner once in a blue moon but my normal usage is to shampoo with Aveeno Pure Renewal Gentle Shampoo. I am so happy it does not weigh my hair down. Also there are a number of products I have an allergic reaction to no problems with Aveeno Gentle shampoo. Buy now if you care to give it a try or even if you have tried it and you know you like it because at the time of my most recent purchase on 9-29-19 there was a bargain price of 2 for ??. Enjoy!

I was sad to see this product discontinued. I really like it.

I hesitated to buy this shampoo because of the price. However, I’m so glad I did. It is a very gentle shampoo. I wash my hair every other day now, whereas with other shampoos I would wash every 3 days. The scent is very light. I generally only buy un scented, so I appreciate the light fragrance. But, best of all, it makes my hair sparkle it is so shiny! I have mostly gray hair, which can easily be dull, but not with this shampoo! I tried taking a photo to give you an idea. The photo doesn’t tell the whole story, but maybe you can get an idea. Highly recommend!