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🎨 Unlock your creative genius—think now, design later!
The Advertising Concept Book by Thames and Hudson is a top-rated, visually rich guide that teaches the art of developing powerful advertising concepts. Featuring over 50 new illustrations and practical lessons on copywriting and creative processes, it’s designed for students, professionals, and anyone eager to master the craft of advertising. Its travel-friendly packaging and insightful content make it a must-have resource for creative thinkers on the go.





| Best Sellers Rank | #54,654 in Books ( See Top 100 in Books ) #83 in Advertising #3,966 in Arts & Photography |
| Customer reviews | 4.7 4.7 out of 5 stars (406) |
| Dimensions | 24.7 x 20.7 x 3 cm |
| Edition | 3rd |
| ISBN-10 | 050051898X |
| ISBN-13 | 978-0500518984 |
| Item weight | 1.36 Kilograms |
| Language | English |
| Print length | 320 pages |
| Publication date | 11 August 2016 |
| Publisher | Thames and Hudson Ltd |
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