Portfolio The Effortless Experience: Conquering the New Battleground for Customer Loyalty

It’s a good book. Does a good job of explaining why and how it is important to have an easy customer experience. It’s discussion about least amount of effort really does mean a lot with the current world environment.

If looking for a book that will help you better understand how to enhance your client experience, this one is definitely a must.

There are so many books around about CX nowadays. Depending which one you read and follow go into delighting, wowing, creating fans, super satisfying etc etc. But at the end of the day what a lot of customers want is an effortless experience done right first time. this book is exactly that, about ease of doing business backed up by overwhelming statistics and research.yes the book is rather focused on the customer service side of the customer journey, but you can't avoid or neglect the importance of being easy to do business with.if you read around the CX topic you will find this book is referenced time and time again and for very good reason

Excellent livre, qui remets en question la manière de juger de la loyauté d'un client.

El libro es bastante obvio en muchas de sus afirmaciones. La lectura es rápida y sencilla pero no esperes grandes descubrimientos.