Tints of NaturePermanent Hair Colour | Unique Patented Formula | With 75% Certified Organic Ingredients | Vegetarian & Vegan-Friendly | Free From Ammonia & Parabens | 5R Rich Copper Brown | 130Ml

Q: Does the peroxide in the product lead to brassy tones as the color wears off (as w/ other peroxide products)?

With shampooings as my hair grows out, the color gets a little lighter with some gold overtones. I like this slightly lighter color better than the color it is when I first dye my hair. -- I'm a greying natural ash blond, and the grey has made my hair drab and makes me look older. I started coloring my hair to get my natural gold tones back. This has been the best coloring product I've been able to find for my needs.

Q: Is it vegan and cruelty free?

Yes, it is Vegan and cruelty-free.

Q: what is the expiration date of this product?

No expiration date is given on the package or the two bottles. Unopened and unmixed the ingredients are stable, thus there need be no concern. However, after mixing, the product must be used immediately and any unused portion of it discarded. Check the package insert section of USEFUL ADVICE.