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J**N
A 21st century guide for effective business writing.
Written in plain and concise language, this book takes a fresh look at writing clearly for today's business communications.Most of us are overwhelmed by the sheer volume of business correspondence we receive. I'm also shocked at how much of it contains unclear expression of thoughts, atrocious spelling, grammatical gaffes, and misplaced or missing punctuation. Some of the more irritating transgressions include inserting an apostrophe in end of every word ending with the letter S, confusing there, their, and they're, and writing anxious when they really mean eager.Thankfully, there is a relatively easy and accessible cure for this. The FranklinCovey Style Guide for Business and Technical Communication (5th. Edition) provides an easily understood handbook for answering everyday writing style questions. The book contains both alphabetical and topical indices, making finding the correct reference simple. The focus is on current business usage rather than academic standards, so it seems less stodgy than some volumes. In addition to the basics of spelling, sentence structure and grammar, the book includes sections on document design, use of graphics, and a particularly helpful comparison of problem words that are easily confused and commonly misused, like principal and principle. There is also a great deal of advice on things to avoid, such as excessive use of jargon, acronyms and abbreviations, pomposity, and language that conveys unnecessary bias. Finally, if you are at a loss for where to start the guide includes an extensive selection of model documents which not only provide a template, but explain exactly why the model is laid out as it is, including references to other sections of the book should you wish to learn more.I've owned previous paper editions of this book, and am pleased to find the Kindle version, which offers the added convenience of portability and content search. I heartily recommend this title for anyone who cares about the image their writing presents. It has saved me from looking dumber than usual on more than one occasion.
M**Y
My Style bible
I LOVE this book. If you like a quick reference about business/technical writing style, this is a must read. I didn't read the whole thing, but Covey did an AMAZING job in explaining the concepts discussed in this book. I use this for school and work.My coworker wrote few FAQs documents for our marketing/advertising campaign. When I edited his work, I noticed there were a lot of passive sentences,design and surface editing issues that we thought were not fitting. Before I submitted the revised FAQs to my boss, I used this book as a reference.Purchase this book if you can. This book will give you a better understanding on why NOT to do certain things.
J**E
Wow
This reminds me of Strunk & White. Anyway, it has good writing tips that I have not encountered before such as abbreviating pound/s only as lb regardless if it's singular or plural. I've always thought it's acceptable to write lbs! I hope I remember everything from this book when I write business letters. They're just too good advices to take for granted.
T**L
A must read
This book was very helpful and a easy read. Hope you enjoy it as much as I did. Thanks for the free book amazon can't wait to get more free books.
B**E
Excellent!
This book has has an astounding amount of information that is applicable to any type of writing not just technical and business. A valuable investment for anyone working to improve their writing.
X**G
Good read for businiess communication
Good guide for business communication. Very easy to understand, good guide and tips if you know how to find the right topic. It's a bit like a dictionary instead of a structured guide, but i found it very useful no matter how the information is presented.
J**R
High Praise for Style Guide
Have been a Franklin Covey customer for 10+ years so I knew this would be a very good product. Was not disappointed and will refer to this publication at work and home on my Kindle. Easy to use, concise, and informative.
L**E
Conflicting Information
Studying Tech Comm and I thought this would be a good reference. But some items are in conflict with what I'm learning so I'm returning it.
Trustpilot
4 days ago
1 week ago