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L'Oreal Paris Preference Hair Dye, Long Lasting Brilliance, Luminous Permanent Rich Hair Colour, Achieve radiant, Salon-Inspired Results Shade: 1, Napoli

L'Oreal Paris Preference Hair Dye, Long Lasting Brilliance, Luminous Permanent Rich Hair Colour, Achieve radiant, Salon-Inspired Results Shade: 1, Napoli

Q: How long does this hair colour last?

Preference is a permanent hair dye with up to 8 weeks of fade-defying colour and shine.

Q: Can I use this to cover my grey roots?

Preference provides up to 100% grey coverage. If you hesitate between two shades, choose the lightest between the two. If you have a lot of grey hair, this shade will cover perfectly

Q: How do I choose the right shade?

We suggest you 1) use the full shade matrix above to pick your base colour by deciding how light or dark you prefer 2) pick your reflect by choosing a neutral, cool or warm tone in your colour; avoid going more than 2 levels above your base colour.

Product ID: 231670417

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Details

Colour
1 BLACK
Package information
Bottle
Product benefits
Shine
Brand
L'Oreal Paris
Item form
Gel
Hair type
All

🌸Precious flower oils for luminous reflects

🎨Permanent, fade-defying colour

🛡️UV-filter & Vitamin E shine protection

Frequently Bought Together

L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 1, Napoli (Packaging may vary)

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Schwarzkopf LIVE Intense Colour, Long Lasting Permanent Black Hair Dye, With Built-In Vibrancy Serum, Up To 100% Grey Coverage- Deep Black 099

Description

🎨 Turn heads with luminous, fade-proof colour that says you’re worth it!

OPTIMAL GREY COVERAGE - Confidently cover greys with a rich, permanent formula designed for full, even colour.
COMPLETE COLOUR CARE KIT - Includes colourant, developer, conditioner, and gloves for an effortless, mess-free application.
LONG LASTING FADE DEFIANCE - Enjoy up to 8 weeks of vibrant, natural-looking colour that resists fading and dullness.
SALON QUALITY BRILLIANCE AT HOME - Achieve radiant, multi-tonal colour with professional-grade translucent gel technology.
NOURISHING SHINE PROTECT CONDITIONER - Locks in colour while shielding hair from UV damage with Vitamin E enrichment.

L'Oreal Paris Preference Hair Dye in shade 1 Napoli delivers permanent, salon-inspired hair colour with optimal grey coverage. Its translucent gel formula infused with precious flower oils creates radiant, multi-tonal shades that resist fading for up to 8 weeks. The included shine protect conditioner, enriched with UV filters and Vitamin E, nourishes hair while preserving vibrant colour. This all-in-one kit ensures a professional, mess-free application experience at home.

Specifications

Manufacturer	L'Oréal
Package dimensions	17.3 x 9.5 x 6.4 centimetres
Package Weight	0.24 Kilograms
Item dimensions L x W x H	9 x 7 x 17 centimetres
Brand	L'Oreal Paris
Colour	1 BLACK
Format	Gel
Volume	1045 Millilitres
Speciality	Natural
Item model number	3600523799657
Product Dimensions	9 x 7 x 17 cm; 240 g
ASIN	B08CFPGT17

Have a Question? See What Others Asked

How long does this hair colour last?

Can I use this to cover my grey roots?

How do I choose the right shade?

Common Questions

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Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

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Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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