Naturtint 2N Brown Black Permanent Hair Color (Pack of 6), Ammonia Free, Vegan, Cruelty Free, up to 100% Gray Coverage, Long Lasting Results (Packaging may vary)

Wow! love my results! I had been using another brand for so long and was nervous to switch but so glad I finally tried it! I liked that there's no Amonia in Naturtint and much better ingredients. My natural color is light to medium brown and I had been using color 7N Medium Blond from another manufacturer. Each time I used it though, my scalp burned and got red and the smell had been horrible. I also have a very dry scalp so I knew it was time to switch. I read that it's a good idea to go one number higher with Naturtint which would be similar to the one I previously used 7N. I chose 8N Wheat Germ Blond Naturtint. The color is fabulous!! It came out the same as the medium blond I used to use!! there's hardly any smell and for the first time in 15 years, no burning whatsoever on my scalp!! I did my roots first which took about 17 minutes, then I used the rest of the bottle it came with on the rest of my hair and left it on for 30 minutes. There's even some shiny parts to the color like highlights. The color you see on the box is very accurate. It covered my grays great too. I would HIGHLY recommend it!!!

I loved the natural ingredients and that it was a company owned by women. I have used L'Oreal and then went to the eSalon products for the last two years. Still wasn't happy with the lack of grey coverage, the chemicals (and smell) and just not the right color. I ordered the 7N Hazelnut blonde, to cover my Grey's at the roots but to match my natural sunstreaked light blonde/brown. Followed the directions to the letter. Never, ever, have I been so happy with my haircolor! The match is perfect, my hair is silky, shiny, no chemical smell! Just a fresh, light conditioning fragrance. But the color and condition! And the unbeatable price! Whatever is in the Quinoa Aftercolor Conditioner is amazing, the shine is amazing. I am incredibly happy, impressed, and a convert. This is a first class product, a must try. You won't regret it. Oh, and, Ive had breast cancer full treatment twice in my life already....that I have hair at all is a miracle, so I wouldn't use just anything to color it, chemicals have always worried me. (More) hair loss worry me. No more. I am safer using this product. Thank you!

I’ve had a great experience with this box hair dye. The color came out rich, even, and true to the box, and my hair felt soft and healthy afterward, not dry or damaged like with some other dyes. It was easy to apply, didn’t have an overwhelming smell, and the coverage was excellent, including grays. For an at home dye, the results were impressive and long lasting. I would definitely repurchase and recommend

Been using this for at least a year since Whole Foods discontinued my other product. That was a blessing in disguise because Naturtint is easier to use and I like it better. My hair is about 20% gray, concentrated on top and sides where observers can see it most! This does a great job of coloring and staying on the longer portion of my hair, however I find that the roots fade pretty fast - in about 2 weeks. I have to color by 3 weeks or it gets really obvious. I color only the roots, never drag it through my ends b/c it doesn't fade there. My biggest frustration is getting it shampooed out of my hair. Recommendation on that below. Pros: Easy to use - you don't have to wash first like some natural brands require, and doesn't take hours to color, like henna Doesn't have that awful, burning ammonia smell that, with reg. brands, kept me from coloring without an exhaust fan and only when my kids weren't home! Gentle on the scalp - no burn Totally lasts on my ends - the shaft of my hair never fades and stays a nice chestnut color, even on the gray Cons: Roots tend to fade faster than standard brands (but I'll take it as a trade for carcinogenic chemicals) Still has some chemicals--let's be real--but less toxic Washing: this stuff is REALLY hard to wash out of your hair. I can wash 5 times in the removal step, and usually can still feel a grimy coating on my hair until I shower again and wash it several more times. FIX: through trial and error I found that if I rinse with very warm (like, hot) water before and after shampoo, it will rinse out in one shower (maybe two washes). It's not good for your hair though to wash in hot water, so I don't love this, but I make sure to do a final slow rinse in very cool water to lay down the cuticle before I'm done. Works for me. TIP: because I color only roots, it's a waste to wash half the bottle down the drain. I wash out the previous use's squeeze bottle and keep it - then mix only half of the new mixture into it. So each bottle colors twice, which is not only better because I'm not shooting chemicals down the drain, it's more economical. The two bottles of color and developer each have approx. 5T of liquid in them, so I measure 2 1/2T of each into the empty bottle and shake. It's the perfect amount to saturate my roots on top and sides, with some bonus coverage in back but I wouldn't be able to saturate all areas if I had full gray in back. You cannot mix the whole thing and save it though b/c once it's mixed, you have to use or discard.

My hairdresser recommended me this hair dye. I’ve been using it for about six months now, and I absolutely love it. There’s no strong chemical smell at all as it ammonia-free, which makes the whole coloring process much more pleasant. It mixes easily and applies smoothly, spreading evenly through the hair. I have a small percentage of gray hair, and this dye covers it beautifully. I’ve seen some reviews mentioning that some people experienced skin reactions. Personally, I’ve had no issues at all. I would recommend doing a patch test beforehand, just as the manufacturer advises, to make sure it’s a good fit for you. Highly recommend!

I love this color. I wanted a soft black/brown without reds or golds. This color delivered. It covered a small amount of gray. However, it looked a little too matte after I air dried my short, wavy hair. I sprayed with a leave-in oil treatment, and that gave my hair a nice sheen and manageability. Ill be buying this, again. Great Value for a "clean" hair dye.

TL;DR: Rich dark color, tons of shine, gentle smell, and the only formula I’ve found that checks all the “safe ingredients” boxes while still looking amazing. Just be ready for a long first rinse. This is the only hair dye I’ve used that strangers have stopped me over, asking what shade it is. The color is very dark, but it doesn’t cross into that harsh, fake-looking territory. It settles in as a really smooth blue-black that looks intentional and pretty, not costume-ish. What I appreciate most is that I can use it without dealing with the cloud of chemical fumes you normally get with boxed dye. The smell is mild enough that I don’t get a headache or that burning feeling on my scalp, which is a first for me. It leaves my hair soft and shiny afterward instead of that stripped, squeaky feeling some dyes cause. The staying power is strong too. Even when my roots start coming in, the rest of the color holds onto its depth instead of washing out to a dull tone. If you want something that lasts without damaging your hair, this one really does it. But I will say the rinse-out is no joke. The very first wash after processing takes a while. I’m talking a solid twenty-plus minutes of rinsing until the water finally stops running dark. Once that part is over, the upkeep is easy, but the initial rinse just takes patience so you don’t end up with any leftover dye on your skin or towels. I’ve done a lot of digging into safer coloring options, and most products either have ingredients I won’t touch or just don’t work well. This is the only brand I’ve found that checks the boxes for safety while still giving results I can feel good about wearing out. It hits that sweet spot between gentle and effective, and that’s why I keep coming back to it. Tip: Put a little coconut oil or vaseline around your hairline before applying so cleanup is quick once you’re done. Hope this helps! =)

I want to preface this review with the fact that I'm a natural red-head, and many products -- especially dyes and colourants -- are not made with red-heads in mind. I wanted to mix things up and try out this hair dye because it has been recommended to me by another red-head that uses it for her greying roots. It looks beautiful on her, but she does have a slightly different shade of natural red hair, which I didn't think about before just slapping it on, so I'm not one to blame a product for my own mistakes. I admit that the colour of it while processing was scary dark and I thought I made a huge mistake. Once it was all washed out and mostly dried, it's a beautiful, warm, and chestnut-y colour. I purchased the terracotta blonde colour because I thought it would work close to my natural colour, which I have pictured in the first of the three pictures I've included in this review. My natural hair is definitely closer to the brighter orange end than to the colder, deeper red end. From the picture on the box, I thought it'd be lighter, but that's not what made me give it a 4/5 stars. Actually, I have carpal tunnel and found that if I was using the bottle of dye for longer than 3 minutes, it turned to a really thick gel that didn't want to come out of the bottle, and I had to squeeze the bottle really hard. I know the point of this hair dye is that it's gel, but a lot of it just wouldn't come out of the bottle without me having to take off the application tip and dump as much as possible into a gloved hand by shaking it quickly and aggressively. That's really my biggest complaint, that it just becomes so difficult to come out of the applicator. Maybe I'm alone on this issue because I already have wrist and joint issues, and that's okay. I just wanted to throw that out there in case anyone else has hand and grip difficulties. Other than that, I think I could get used to this colour. It had a nice smelling hair mask included with a decent amount for long, thick hair. I had to get two boxes because I have a lot of hair. I have sensitive skin, and it didn't irritate me at all. The dye itself didn't smell bad or chemically. My hair was left soft, and I think the colouration looks very natural. I dyed my eyebrows as well, and it looks like it could just be my natural hair colour. It looks warm and inviting, and it's just a shade or two darker than my natural hair. All around, a pleasant process. I think I'd also recommend this brand to others. I've tried other hair dye and colour deposits before in the past, and besides overtone, this felt like the most gentle and nourishing hair colorant for my hair. Lastly, I found that it washed out after processing much easier than other dyes that take well over 45 minutes just to run clear with two boxes of dye on my hair. Definitely worth a try if you're looking for a less irritating, ammonia-free box dye.