helloBubblegum Unicorn Sparkle Toothpaste for Kids, 4.2 OZ

Does your mouth burn when you use adult toothpaste too? I whined to my dentist about it and she said to use the kids stuff. As long as you're brushing your teeth it really doesn't matter.This toothpaste cleans well, leaves my mouth feeling clean, my teeth smooth, and it tastes great with no burn! It does cost more than some other toothpastes, but I think it's worth it. It's quite effective. I love this stuff and I'll be buying it again. Bubblegum flavor for the win!

My 5 year old daughter is VERY particular about her toothpaste. As in she would flat out refuse to brush her teeth if she didn't like the toothpaste.She goes back and forth between liking different flavors and currently she likes bubblegum. Out of all the bubblegum flavored ones out there, I chose this claimed to have a sparkle, which I thought she would enjoy.She just lost her first tooth, which she is very excited about and I thought a new tooth cleansing related gift would be a good way to inspire continued proper dental hygiene. She just got a new toothbrush, so that was out, so toothpaste it was.She loves rainbows so immediately she liked the box, and insisted on opening and applying the toothpaste herself. I took a moment to show her the shimmer, which she liked. I wasn't quite sure what to expect with that, when they say, "Unicorn Sparkle," I guess I imagined more of an iridescent mother of pearl type of look to it, but it's really just more opaque with a sparkle that really stand outs most when held to the light. Not that serious, just an observation.As to brushing. My daughter loves the taste. It works up a great lather. I did a "breath check" once she was done and her breath was fresh, her teeth looked looked shiny and white, I felt them, and there was no grime or sticky feel, telling me the paste was clean rinsing.I have one of those electric brushes for her that has an LED light to see shine in her mouth to see builup, cavities etc. After using this for a few days, I used it, and there was no build up anywhere. So clearly, this toothpaste is doing it job.We will be buying this from now on, and I highly recommend you do too for your little ones!

So happy to find this product. My son gets lots of canker sores so our dentist recommended finding a toothpaste that has no SLS in it and finallyyyyyy found Hello toothpaste that has no SLS in it but still has fluoride! My son loves the taste and smell. Win, win!

Perfect toothpaste for my 4 year old unicorn obsessed child. She loves the flavor and is alot happier getting her teeth brushed.

It tastes like bubble gum. It's a pity that it's not pink but white with pearlescent. My kids still like it.

My daughter is autistic and this is the only toothpaste she will use.

As someone who embraces their inner child, I must say that this particular toothpaste holds a special place in my heart. It's not just the flavor that excites me; it brings back a flood of nostalgic memories from my younger days, making me feel youthful and carefree each time I use it. I have always been a fan of the Hello brand and have tried nearly every variant they offer. While the intense mint flavor of some toothpastes can be refreshing, it often comes at a cost—the aftertaste. After brushing with those, I find that nothing seems to taste quite right for a while, which can be quite bothersome when you want to enjoy your morning coffee or breakfast. However, with the delightful Unicorn Sparkle toothpaste, I experience a delightful exception to that rule. Not only does it infuse my brushing routine with joy and color, but it also allows me to enjoy my food post-brushing without any strange aftertastes interfering. In fact, I genuinely adore the sight of the vibrant bottle on my bathroom shelf each morning, adding a splash of brightness to my day before it even begins.

The only toothpaste my 8 year old will use. He is very particular about flavor.