iroiroPremium Natural Semi-Permanent Hair Color 70 Pink (4oz)

Great color, and smells like raspberries! It is semi permanent so does wash out but the color stayed good for 3 weeks, I just had to do it again because my hair grows fast and the roots were showing.

Ok I have been dyeing my hair for several years after I decided that going to a salon and paying $120 just was ridiculous for something I could do myself. I don’t bleach my hair, I just use color over my brown/grey hair so finding color that does that has been hard. I used to use Splat Pink Frenzy till they quit making it then switch to Manic Panic Hot Hot Pink both which cover my colored hair and gave me a rich fuchsia color that I just adore. Well as you know Manic Panic color just doesn’t stay for long and I am a very lazy girl so I looked for something new and found this wonderful product. Some reviews said it didn’t color over undyed hair but they are wayyyyy wrong. It does, perfectly! I left the product on for a 3/4 hour then applied heat for 15 minutes using a hairdryer and washed it out with cold water and...voila! Wonderful perfect fuchsia hair! Glorious color! Seriously saturated and vibrant. I am so pleased with this product I hope they never quit making it. Other reviewers have stated they had a hard time removing it so I hope the color lasts a good long time. I don’t mind fading so that won’t be a problem if it does. It smells great, went on easy with no dripping or mess and clean up was a breeze. Had some stain on my hands when I forgot to put back on my gloves when I rinsed it out but that was my mistake, can’t blame the product. Yep! Love this color. My hair is much more vibrant than the picture I included shows. It glows! So very happy.

Beautiful color and last a long time

I’ve purchased this 3x now. Since SFX no make the atomic & cupcake pink any longer I’ve been searching for the perfect hot pink. Lemme tell ya, if you’re looking for super bright this is WAY better than their “neon” version. It’s such a weak pink. I have issues w so many other pink dyes. I don’t use ion EVER, but I have used manic panic. Hot hot pink is too magenta. Diluting it makes it last less although it is one of MPs better ones. MP cupcake pink is weak. Pravana pinks suck. Directions cerise and rose red, EXTREMELY diluted, are bright but again your using a speck of dye in lots of conditioner so you’re not gonna get staying power.There are prob more I’m forgetting. But anyhow, this is one of the few dyes I use straight. The color is AMAZING. It’s not too dark at all like magenta, or a boring bland mid pink. It is neon medium pink. There are reflexes of different hues almost — it’s iridescently glowing.BEST part after color is how it makes my hair feel. I leave in long time (hours). When I rinse out my hair it shocks me every time. It feels like spun silk. All the direct dyes of course are in a conditioner base, but never make my hair feel like this & after reading the ingredients I see why. See for yourself. It is so grand I won’t touch it with any hair products. And I’m a product junkie. I just can’t stop touching my hair!Longevity: it may fade (& only look neon pastel glorious pink), but this stuff, like special effects pinks, sticks around man. Bleaching it out just makes it pastel.And just in case you’re wondering, yes, you have to bleach your hair blonde first.

Been dying my hair pink (I bleach highlights in first) for 2 years now and recently tried to find a pink that’s longer lasting than Arctic Fox. I love AF due but was finding it fades so fast, even a short walk in the sun, and it’s noticeably faded (I know, I know, hair UV, which I use but often forget)Now this dye is a bit more “electric” pink, and it’s lasting longer with exposure to sunlight and every other day washing. But my only complaint,It bleeds at every wash, Artic Fox does not. I won’t use this pink if we’re going on a trip and I need to use linens that are not mine. It will bleed on towels, back of your shirts, and anywhere you lay a wet head for at least 3-4 washes. Other than that, I like the thicker texture of the dye, and it does have a longer lasting power than competitors

(daughter wrote this review)I'm a teenager and I really wanted to dye the tips of my hair pink. Unfortunately, my parents would not allow me to bleach my hair, so we settled for just dye. For a bit of background- my hair is thin and is medium brown in color. I've never dyed or bleached it before. I just shampooed my hair (no conditioner) and wrapped it in tinfoil. Then I used a blowdryer on high and went over the tinfoil for about ten minutes. I left the dye in my hair for no more than 45 minutes.Obviously my hair was not the same color as it would be as if I bleached it, but it ended up a really pretty dark pinkish red that showed up.The good-Showed up in my dark hair without using any bleachEven though it is not the same exact neon color, it's really prettySmells niceEasy to useReally pigmented and intense colorNo bleeding or staining onto clothes or towelsLess is moreThe not so good-Stained my sink and shower ( we're gonna use bleach to get it out)You need to rinse your hair really well to get to make sure it does not stainIt got all over my hands. It stained my skin. I got it all out using a loofah/sponge thing in about 15 minutesOverall, if you have medium brown hair and you want to dye your hair without using bleach, don't hesitate to buy this product!

The first picture is after application, the second is before. I was looking for a pink that would hold up well over time and keep its vibrancy. I am so far impressed with this product. It covered over my old color well and after the first wash stayed almost just as vibrant as the initial application. The last pink I bought (different brand) washed out in almost the first wash).