Outrageous Promotions that are Outrageously Effective: Discover how to put the power of the $20 billion dollar promotional products industry to easily ... marketing guru or overpriced ad agency.

This was a great book to read if you wont to know about promotional products and what means and important to started given out to customers and clients that you like to get an account with. This book is clear written and easy to read.

Great read.

I read this book with curiosity about whats behind all those pens with logo that businesses hand out everyday. I could never see myself spending money doing that to grow my sales. After reading this book, now I know what to do, and how to approach this marketing tool. I know how to select a vendor and what to do to come up with a great promotion. The authors certainly know what they are talking about.

Just opened two new business ventures that rely heavily on marketing via promotional products! Bought flashlights, magnets, pens....all before even planning how to strategize our marketing. This book provides you with industry information from an actual experienced professional IN the business. Before you spend money on another product, read this, its way cheaper than making a 600 minimum quantity purchase mistake. Can't wait to get started!

Book gives you amazing ideas to promote your business and brand at very high levels!!

Wonderful and very informative book. One of the tools necessary to start up and increase your business. I highly recommend it.